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Beauty Without Compromise

Bridging the gap between high performance hair care products and a heathy approach towards ourselves and our environment. 

Making Our Own Rules

Our Story

Pure. Plant-Based. Performance.

All good, no bad.
Our haircare is vegan and clean of toxins—No SLS, no parabens, no sulfates, no artificial colors. Only bio-compatable, nature-safe ingredients.

To the root of health.

Fortified with a powerful boost of nutrients. All Blu & Green cleansers and conditioners love your scalp as much as your hair—growing healthier with each wash.

Responsibly Made

B-Corp, Made Safe and Cruelty-Free verified by the strictest standards—with premium ingredients sourced as locally as possible. We are responsibly Made in the U.S.A.

Daily Shampoo:
Cleaner, thicker, healthier hair.


Daily Conditioner:
Softer, stronger, more volumunous hair.

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Sustainable + Healthy = Beautiful


Vote With Your Dollars

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